According to documents obtained by TMZ, it seems the Kardashian sisters are opposed to Chyna’s request to trademark her new name, #AngelaReneeKardashian. Apparently, Kim, Khloe and Kourtney believe the new trademark will damage hurt their growing brand and empire, citing “irreparable injury to their reputation and goodwill.”
The documents also reportedly accuse Chyna of trying to deliberately seek profit from the “goodwill and popularity” of the Kardashian name.
“The applicant is deliberately seeking to profit from the goodwill and popularity of opposers’ Kardashian marks,” their notice of opposition filed with the Trademark Trial and Appeal Board of the U.S. Patent and Trademark Office said.
The sisters said the Angela Renee Kardashian name “is likely to cause confusion, or to cause mistake, or to deceive consumers,” and it’s not fair they will have “no control” over White’s use.
In their filing, the Kardashian sisters touted their highly successful reality TV shows, retail ventures and best-selling autobiography, “Kardashian Konfidential,” to set themselves apart from White.
“Kim, Khloé and Kourtney are models, entrepreneurs, fashion icons,” their filing said.
Kourtney, Kim and Khloe’s companies claim that Blac Chyna’s trademark would cause them to “suffer damage including irreparable reputation and goodwill.” They also say the model is “deliberately seeking to profit from the goodwill and popularity” of the Kardashian name.
Part of the Kardashians sisters’ past hesitation about Blac Chyna was due to her previous relationship with Tyga, who is dating their half-sister Kylie Jenner. Blac Chyna, who shares 4-year-old son King Cairo with Tyga, denied lingering rumors of a feud in the September issue of People.
“We’ve all talked, I’ve met up with Kylie,” she said at the time. “Everybody is mature. We’re not holding onto grudges. We’ve moved on.”
The Game On Wendy Williams Admits To Hitting Khloe Kardashian, Kim Kardashian, And Black Chyna [Video] https://t.co/N75OIsKnyn
— Trap News (@trapnews22) November 14, 2016
— Yahoo Canada Style (@YahooStyleCA) November 11, 2016